Taylor Swift: The Eras Tour has broken a major box office record, despite only played in theaters for five days.
The concert documentary is a recorded version of the global pop star’s blockbuster Eras Tour, in which she performs a series of mini-sets featuring music and costumes from various periods throughout her career, which has now spanned more than a decade and a half.
In its opening weekend, the movie took the No. 1 spot with a humongous domestic gross of $92.8 million.
Per Deadline, the Taylor Swift: The Eras Tour box office has broken a huge record this weekend. In its second weekend, it added $32.4 million to its domestic total, bringing its cumulative gross to $131.1 million and becoming the first concert documentary to pass $100 million in the U.S.
Because the movie has an unusual release pattern and doesn’t play on most weekdays, this means that it has surpassed this record in just five nonconsecutive days of showings.
There are no longer many movies that can be used as yardsticks to measure the possible future success of the Taylor Swift: The Eras Tour release. This domestic total of $131 million is already more than 50% higher than the previous highest-grossing concert movies on the U.S. chart. Those titles would be 2011’s Justin Bieber: Never Say Never at $73 million and 2010’s Michael Jackson documentary This Is It at $72 million.
In fact, Never Say Never didn’t even crack $100 million at the global box office, only grossing $99 million overall and thus still falling behind The Eras Tour.
However, at the time of writing, This Is It remains the highest-grossing concert movie of all time worldwide at $261 million. The movie’s international appeal far outstrips The Eras Tour, which has made considerably less overseas than in the U.S., meaning Taylor Swift still has a long way to go to have earned the No. 1 concert movie of all time.
The Taylor Swift: The Eras Tour theatrical run still has plenty of time to work toward that gross, as it is engaged for a 13-week minimum in theaters. Unfortunately, if this weekend’s week-on-week drop of 66% continues to be the norm for the movie, it likely won’t be able to match that total.
However, it could potentially see a resurgence in early November, which has a dearth of other blockbuster releases until The Marvels debuts on November 10. (source: screenrant.com)
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