• September 18, 2026

  • Ang Diyaryong Pinagkakatiwalaan

Perfect influencer para sa global reach ng Beautederm: JERALDINE, kinilig nang i-follow ni DOMINIC kaya nag-follow back

IPINAKILALA na ng founder ng Beautéderm na si Ms. Rhea Anicoche-Tan ang kanilang newest endorser noong May 22 sa Beautéderm Headquarters sa Angeles City Pampanga, wala iba kundi si Jeraldine Blackman.
Ayon kay Ms. Rei, na nagsimula sa beauty industry noong 2009, makatutulong ang collaboration na ito sa pagpapalawak ng reach ng Beautéderm, dahil na rin sa global influence ni Jeraldine.
“We’re both Ilocanas. We share the same love for family, and we both honor our roots. Jeraldine is an inspiration especially to women. She’s authentic that’s why people love her,” sabi ni Ms. Tan.
“Jeraldine marks Beautéderm’s 15th anniversary. She’s the perfect influencer to do it. But it’s just the beginning. We will announce more surprises soon as part of this big milestone. We thank our consumers for their loyalty and support,” dagdag ng skincare executive.
Inihayag naman ni Jeraldine ang kanyang paghanga sa business magnate, na sumalubong at nag-welcome sa kanya sa 7-storey Beautéderm building.
“I really admire Ate Rhea as an entrepreneur. Look at her. She’s so successful yet so humble. I know her brand is a well-loved brand here in the Philippines, and I am so excited to make content endorsing the three new products.”
“Ate Rhea contacted me and she said she’s been following me for a long time already. I was very surprised. I had no idea that a well-known businesswoman knows me. We kinda like speak the same language. We’re both Ilocanas,” dagdag niya.
Kuwento pa ni Jeraldine, na kasal sa Australian nurse na si Josh Blackman, nagulat siya sa attention na nakukuha ng pamilya niya ngayon lalo na sa Pilipinas. Milyun-milyon ang views ng Blackman Family sa Youtube, TikTok at Instagram.
Sinabi niya rin sa media interview na gagamitin niya ang kanyang social media accounts para ma-promote ang Beautéderm sa buong mundo.
Inamin naman ni Jeraldine na kinilig siya sa pag-follow ni Dominic Roque,  kaya agad siyang nag-follow back sa aktor.
Bukod kay Dom, type din niya sina Ian Veneracion, Rayver Cruz at si Vice Gov. Ejay Falcon na dumating sa media launch para i-welcome siya sa Beautederm family.
Nag-launch ang Beautéderm ng bagong products — Cristaux Retinol Serum, Cristaux Zerum Hydra-Beauty, and Cristaux Vitamin C Serum. Available sa Shopee, TikTok, Lazada, at Beautéderm stores nationwide.
Inanunsyo rin ng Beautéderm ang partnership sa Bb. Pilipinas organization.
(ROHN ROMULO)